Privacy Policy

Rasāsvāda Privacy Policy

Updated April 9, 2026.

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from rasaspirit.com (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and cookies installed on your device. As you browse, we also collect information about the pages or products you view, what websites or search terms referred you, and how you interact with the Site (“Device Information”).

We collect Device Information using:

Cookies – data files placed on your device that often include an anonymous unique identifier. Learn more at http://www.allaboutcookies.org.
Log files – tracking actions on the Site, including IP address, browser type, ISP, referring/exit pages, and timestamps.
Web beacons, tags, and pixels – electronic files used to record browsing behavior.

When you make or attempt to make a purchase, we collect certain information including your name, billing and shipping address, payment information (such as credit card or PayPal details), email address, and phone number (“Order Information”).

We also collect information you voluntarily provide to us, including customer service inquiries and other communications (which may include your name, email address, and message content).

Together, we refer to this as “Personal Information.”

HOW WE USE YOUR PERSONAL INFORMATION

We use your Personal Information to:

Process and fulfill orders, including payment processing, shipping, and confirmations;
Communicate with you;
Screen transactions for fraud and risk;
Provide marketing communications in line with your preferences;
Improve and optimize our Site, including analytics and performance tracking.

We may also use Personal Information, including browsing behavior, purchase activity, and customer communications, for internal business analysis. This may include the use of third-party artificial intelligence (“AI”) tools to:

Analyze customer behavior and trends;
Improve product offerings and user experience;
Enhance the quality and efficiency of customer support;
Summarize and organize customer communications;
Support internal marketing strategy and insights.

These AI tools are used solely for internal purposes and only on data already collected through normal interactions with our Site or communications with you. We do not provide AI-driven features directly to users.

We do not use AI or other automated systems to make decisions that have legal or similarly significant effects on individuals.

We do not process sensitive information (such as payment details, financial account data, government IDs, health information, or precise location data) using AI tools.

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with trusted third parties to help operate our business and provide our services. For example:

We use Shopify to power our online store;
We use Google Analytics to understand Site usage;
We may use third-party providers for analytics, marketing, and AI-assisted data processing.

These service providers process Personal Information on our behalf and are required, where applicable, to:

Use your information only to provide services to us;
Maintain reasonable administrative, technical, and physical safeguards;
Not use your data to train or improve their own models unless expressly authorized.

We may also share your Personal Information:

To comply with applicable laws and regulations;
To respond to lawful requests (such as subpoenas or court orders);
To protect our rights, property, or safety.

BEHAVIOURAL ADVERTISING

We use your Personal Information to provide targeted advertisements or marketing communications we believe may be relevant to you.

You can opt out of targeted advertising:

You can also opt out via the Digital Advertising Alliance: http://optout.aboutads.info/

COOKIES AND CONSENT

We use cookies and similar technologies to operate and improve the Site, personalize your experience, and support analytics and advertising.

Where required by law, we obtain your consent before placing non-essential cookies on your device. You can manage or disable cookies through your browser settings at any time.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we detect a Do Not Track signal from your browser.

YOUR PRIVACY RIGHTS

European Economic Area (EEA) and United Kingdom

If you are located in the EEA or UK, you have the right to:

Access the personal information we hold about you;
Request correction, update, or deletion of your information;
Object to or restrict certain processing;
Request data portability.

We process your information to fulfill contracts with you or pursue legitimate business interests described in this Policy.

Your information may be transferred outside your jurisdiction, including to Canada and the United States.

California Residents (CCPA/CPRA)

If you are a California resident, you have the right to:

Request disclosure of the categories and specific pieces of Personal Information we collect;
Request deletion of your Personal Information;
Correct inaccurate Personal Information;
Opt out of the “sale” or “sharing” of Personal Information (as defined by California law);
Limit the use of sensitive personal information (if applicable).

We do not sell your Personal Information in the traditional sense. However, certain data sharing for advertising or analytics may be considered “sharing” under California law.

To exercise your rights, please contact us using the information below.

DATA RETENTION

We retain your Personal Information only as long as necessary to fulfill the purposes described in this Policy, including for legal, accounting, or reporting requirements.

Order Information is retained unless and until you request deletion.

Third-party service providers, including AI providers, retain data only as long as necessary to perform services on our behalf. Any outputs (such as analyses or summaries) are retained in accordance with this Policy.

DATA SECURITY

We implement reasonable security measures designed to protect your Personal Information. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.

CHANGES TO THIS POLICY

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices, technologies or for other operational, legal or regulatory reasons.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at contact@rasaspirit.com or by mail using the details provided below:
PO Box 144, NY, NY, 10013, United States